There are a lot many people for K12 education and entrance examination education.
I have a feeling there is no dot-com which teaches business education.
India had 37.4 million students enrolled in higher education in 2018-19. Gross Enrolment Ratio in higher education reached 26.3 per cent in 2018-19. The country has become the second largest market for e-learning after the US. The sector is expected to reach US$ 1.96 billion by 2021 with around 9.5 million users.
There are many substitutes for even technology education but none for business education.
Annually about 3,60,000 MBA students graduate from 4000 B-schools in India and 61% are unemployable due to skill gaps and lesser work experience. Indian MBA graduates have lost their edge and there has been a drop in their employment over the last few years.
I am confident about my target market and I should be able to win it.